Early Approaches: The US Tax Forms Simplification Project
May01

Early Approaches: The US Tax Forms Simplification Project

This case concerns one of the earliest attempts by design thinkers at designing a large, complex system. It shows that design approaches in the public sector can look back at a long history. And it reveals how design thinking within the organization must include members of the whole organization in the design process.

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Designer Nights Out: Good Urban Planning Can Reduce Drunken Violence
May01

Designer Nights Out: Good Urban Planning Can Reduce Drunken Violence

Violent crime and the loss of young lives in assaults pose a frightening problem in many urban city districts. This case from Australia shows how the ‘Designing Out Crime Research Center’ aimed to devise solutions for Sydney’s Kings Cross area, recently renowned for its alcohol-fuelled violence.

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How Design Thinking Enabled MLP to Speak the Customer’s Language
Sep29

How Design Thinking Enabled MLP to Speak the Customer’s Language

Design thinking is known for its user-centered approach in order to find new solutions or improve services or products best adapted to users’ need.
In the case of MLP it has been applied to a branch in which the financial crisis has caused distrust on side of the user. Design thinking helped guiding the way to new forms of approximation.

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Ericsson’s Innova System
Sep25

Ericsson’s Innova System

How to evoke employee’s entrepreneurial spirit.

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From Universe to Society
Jun25

From Universe to Society

One would not expect to find design thinking in a place where physicists and engineers use some of the world’s most powerful particle accelerators and complex scientific instruments to probe the fundamental structure of the universe. Yet at CERN a design thinking initiative was started. Why?

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Redesigning Employment Pass Application in Singapore
Jun15

Redesigning Employment Pass Application in Singapore

The Ministry of Manpower’s Work Pass Division (WPD) used design thinking as a tool to develop better ways to support foreigners who choose Singapore as a destination to live, work and set up businesses. The case reveals: Design thinking can potentially transform the perception and meaning of public service.

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