Starting Up with Design Thinking: The Story of LinkedIn’s Pulse
We met Akshay Kothari, one of the two co-founders of Pulse, a business reader app that was famously displayed by Steve Jobs at the Apple Worldwide Developers Conference in 2010 and was later acquired by LinkedIn for 90 Million Dollars. Akshay and his business partner Ankit Gupta started developing Pulse in 2010 when they were still students at Stanford.
Design Thinking as an Entrepreneurs’ Mindset?
The story of the start-up “Everest” shows how design thinking is applied in the search for a viable business model.