Design Thinking at Citrix – An Interview with Julie Baher
A passionate user researcher and natural design thinker, Julie Baher is currently managing the Customer Experience team for SaaS products at Citrix. Together with her team, Julie is responsible for championing design thinking to drive innovation at Citrix. In this interview, she tells us the story of how, through design thinking, they turned around a robust company like Citrix into a sleek organisation that praises design as it’s core differentiator.
