Autodesk: A Design-Driven Company
Design thinking’s pledge is that everyone is able to learn certain creative skills and that companies can train to be innovative. Carl Bass, CEO of Autodesk, disagrees: “Not everybody can be a Michael Jordan.”
Design thinking’s pledge is that everyone is able to learn certain creative skills and that companies can train to be innovative. Carl Bass, CEO of Autodesk, disagrees: “Not everybody can be a Michael Jordan.”